Business Resources
The Pros and Cons of the Better Business Bureau
The Pros and Cons of the Better Business Bureau
The day has finally come. A customer writes a condemning review and mentions that they’re not surprised by your terrible service, given your low BBB score. You look up your business, and the Better Business Bureau makes the first page. To your chagrin, you already have a scathing complaint and a D+ score. What went wrong? You see the reasons for the rating: Failure to respond to 1 complain...
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Ninety-two percent of consumers trust recommendations, even...
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